The latest video from the Prince’s Accounting For Sustainability project emphasises the link between sound business management and sustainability, and features a number of well-known names, including ‘Dragons’ Deborah Meaden and Theo Paphitis (pictured).
The video seeks to link sustainability issues such as carbon emissions and water usage to sound business management. As Richard Branson says in the clip: “It’s like any other aspect of business, once you have accurate numbers you can start to improve them”. That, combined with M&S CEO Stuart Rose’s revelation that managing sustainability has added £50m to the company’s bottom line all adds up to a pretty convincing case.
The video can be viewed at http://www.youtube.com/watch?v=BMgv011VBh0 while in another video at http://www.youtube.com/user/ThePrincesA4S, HRH The Prince of Wales gives his views on the links between business and sustainability.